Investing in the new Louisiana Hot Sauce Festival
The weight of any event ultimately falls on the promoter, but there are so many factors in making an event a successful one that it can fail even if all the pieces are in place to make it a big hit. Bad weather can ruin an event or the very threat of it can crush an outdoor show. The economy is always fragile enough to discourage people from paying the admission price on something they are lukewarm in attending in the first place. Let alone getting there and just grazing and sampling at each booth, saving their money for more important things than the addition of a spicy product. What about the lack of support from the vendors? After last years two big show flops with Zestfest Midwest and Chile Pepper Extravaganza, a vendor might not feel too comfortable going to a first year show. Many of us know there was extreme efforts on the good people at Chile Pepper Extravaganza to make that show be more than it ended up being. Yet, in the end, people just did not come, and much money was lost in the investment from the promoters and th0se vendors that took the risk in supporting the show.
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